ITI 311 - LinkedIn® for Entrepreneurs and Small Business Leaders
Registration Option: Open Enrollment
Total Course Hours: 12
Description
LinkedIn is a social collaboration tool focused on helping business professionals, consultants, freelancers, job seekers, and others develop a network of connections. Learn how to design, modify, and effectively manage a LinkedIn site in an instructor-led computer lab. Topics include effective profile setup, networking techniques, market-specific connections, (e.g., Real Estate, graphic design, IT, healthcare, etc.), job searches, recruiting and HR uses, resume design, blog, marketing techniques, and other uses. LinkedIn tools, techniques, and emerging trends will also be covered. All participants will be expected to have an active personal LinkedIn account.
Prerequisites
All participants will be expected to have an active personal LinkedIn account.
Objectives
- Design, modify, and effectively manage a LinkedIn site.
- Create an effective LinkedIn profile.
- Use Linked In tools to network and establish market-specific connections.
- Be able to use tools for recruiting, HR uses, resume design, blog, marketing techniques, and more.